Heritage Community of Kalamazoo

Heritage Community of Kalamazoo, a nursing home was in need of posters to promote vaccination for their employees during covid 19.

My role as the designer was to come up with posters that aligned with their brand. I used the birch leaves in their current branding and colors to create a heart. We also created an interactional experience with stickers. Employees that were vaccinated were ale to write who they were vaccinating for on these stickers to help start the conversation and movement with other employees and patients.

Client: Heritage Community of Kalamazoo
Agency: Next
Copy: Tim Hackney
Project: Illustration
Date: Jan 2021